“Whose idea of the future are you creating?” This is usually the first question I ask when I start working with someone. Because the truth is most people are living by someone else’s idea of the future.
This the fundamental problem with our relationship to the future: we allow someone else to set the parameters for the kind of future we create.
As a futurist, I’ve come to realize that my most important job isn’t helping people PREPARE for the future, it’s helping them CREATE it.
That means HOW they’re thinking about the future, the ideas they’re challenging, the questions they’re asking, the alternatives they’re imagining are more important than any prediction or forecast I could give them.
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